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BOLDFACE Group, Inc., a celebrity beauty licensing company, offers licensing and branding services by representing a series of celebrities and designers in the categories of beauty, fragrance, cosmetics, and home fragrance in various channels of distribution. The company offers tools and formulas for emulating eyes, lips, and complexion looks. It offers its licensing services to scented ancillary products such as deodorants, aftershaves, shave creams, bath gels, body wash and sprays, and body lotions and creams primarily for retailers. BOLDFACE Group, Inc. was formerly known as Boldface Licensing + Branding and changed its name in May 2012. The company is based in Santa Monica, California.


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